We represent kitchen cabinet and related product lines that are environmentally friendly, vertically integrated, and privately held. We cover the six New England States and Upstate NY.
Complete lines and great service for kitchen and bath dealers of New England and Upstate New York, we offer::
- Proven market development
- Maximizing product advantages
- Inventive sales techniques
- Creative business solutions
- Partnership building
- Business consulting
We have built a successful agency from scratch. The majority of lines we represent were pioneered in the territory by us. We have over 200 loyal dealers and the list is growing. We generate ideas that are dynamic, implementable, measurable and effective. We pursue unconventional methods and marketing techniques to create markets where none existed.
With over fifty combined years as designers, dealers, manufacturers, installers, builders, marketers and business managers, we offer realistic representation and provide a liaison for the dealer and manufacturer.
We represent kitchen and bath cabinetry for the home, and related products to a market of over 2200 dealers, lumber yards, and home centers in the six-state New England territory. We forge consumer-driven, push/pull marketing strategies to generate demand.
We operate on the principal of true partnering, working as a team with dealers and manufacturers to spark dynamic business solutions. Our dealers work with the strength of our entire team behind them, not just one individual. The goal: generate sales.
We deliver the highest level of education available in the industry. Stressing strategic product advantages and how to maximize them while minimizing limitations. We teach designers how to identify the objection and present the solution.
We teach designers how to qualify the customer before the design begins, proven closing techniques, product applications, and real pricing exercises. We educate and train Sales Managers and have developed a post-sale service system to attract referrals.
Business Management Training
We train goal setting and lead tracking, and conduct best-practices reviews. We educate and train General Managers and owners on how to operate a business for profit, manage and motivate staff, and develop goals and objectives for the team.
From our breadth of experience we extend unusual services to new clients: plan review, design services, installer training, display design, showroom layout and more.
The goal: Increase Sales, Minimize Errors and Improve the Purchasing Experience.